Browsing by Author "Sakwa, Maurice"

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Exploring the Effect of Entrepreneurial Savings Incentives as Determinant of Savings Mobilization among Micro and Small Enterprises
(International Journal of Academic Research in Business and Social Sciences, 2017-02-12) Atandi, Fred Gichana; Bwisa, Henry; Sakwa, Maurice
The outcome of research conducted on financial institutions across the world have indicated mixed findings on the effect of savings incentives in increasing savings mobilization among MSEs. Despite that other study findings have shown that savings incentives initiatives from financial institutions have encouraged consumers of financial products and services to increase savings mobilization, financial institutions offering automatic bank savings incentive programs report positive results. However, for any savings initiative to create an impact on the expected beneficiaries, savings incentives ought to meet the unique needs of their diverse consumers for them to be motivated to save even more with their respective financial institutions . The target population for this study was members registered with Kenya National Chamber of Commerce and Industry Trans Nzoia county and therefore were conducting business within the county. The design used for the study was mixed method The study used stratified sampling to categorize MSEs into three strata’s namely service manufacturing and commerce or trade and then random sampling was used to get the actual target population to be used in the study . To test the reliability and validity of research instruments pilot study was conducted and all the research instruments met the threshold of cronbach alpha of 0.70. The study also conducted correlation analysis among the financial literacy factors which were found to be significant to be used in the study. The major findings of the study indicated that there was a significant relationship between gender of entrepreneurs and savings incentives which determined the amounts of savings mobilized and therefore financial institutions to meet their customer’s expectations according to their genders. It was also found that significant relationship between number of family dependents which determined the amount of savings mobilized. There was also found to be a significant relationship between gender of entrepreneurs and the amount of money they mobilized with their financial institutions which depended on saving and withdrawal charges incurred when transacting. It was therefore concluded that financial institutions savings incentives do not necessarily entice customers to save with them but rather focus perhaps more on relationship enhancement to offer differentiated customer experiences to their respective clients. The study recommends that savings mobilizations institutions whether formal or informal should in collaboration with their clients (MSEs) work on viable savings incentives which will eventually benefit both of them because there are various savings incentives and when implemented outcomes are diverse. Therefore the expected beneficiary of the incentive ought to be involved in designing an incentive program for themselves without adversely affecting the gains anticipated from both parties. The study further recommends that financial institutions to design products and services which takes into consideration gender, level of education and the number of dependents in the entrepreneurs household which influences the decision to mobilize savings with financial institutions .
Improving Savings Mobilization of Micro and Small Enterprises through Entrepreneurial Financial Literacy
(International Journal of Academic Research in Business and Social Sciences, 2017-04-22) Atandi, Fred Gichana; Bwisa, Henry; Sakwa, Maurice
Study findings from past studies and experts have indicated that financial literacy has enabled MSEs make informed financial decisions on savings mobilization in their respective financial institutions based on knowledge and skills attained during financial literacy trainings which has gone a long way in enhancing their entrepreneurial growth. The financially literate entrepreneurs is more likely to trust financial institutions because they well comprehend the financial products and services provided by these institutions. To better study this subject matter the researcher employed mixed research design to conduct the study among 339MSEs who are registered with KNCCI Trans Nzoia county. The study used stratified sampling was used to categorize MSEs into three strata’s namely service manufacturing and commerce or trade and then random sampling was used to get the actual target population to be used in the study. Also pilot study was conducted to test the instruments reliability and validity which met the threshold of 0.70. The study also conducted correlation analysis among the financial literacy factors which were found to be significant to be used in the study. The major findings indicated that financial literacy trainings makes entrepreneurs confident to make savings decisions independently after acquiring knowledge and skills in preparing and adhering to savings plan, setting savings goals, financial budgeting and change of attitude on money management behaviors. The study concludes that financial institutions to develop gender based financial literacy training manual and enhance the capacities of trainers to deliver financial literacy training using a gender perspective and to increase on gender dimension of work. Also it concluded that financial literacy training should be provided before entrepreneurs engage in financial contracts such as in schools to offer basic financial literacy to help students/youths to navigate an increasingly complex financial environment as they grow. The study recommends that formal financial institutions to reach out to the informal financial service providers who are still controlling a large clientele of MSE’s and facilitate a financial literacy training program without marketing their respective financial products and services to eliminate any suspicion amongst the potential savings mobilizes through provision of adequate financial information to empower them make informed choices related to financial matters in general.
Influence of Entrepreneurial Customer Experience on Savings Mobilization among Micro and Small Enterprises
(International Journal of Academic Research in Business and Social Sciences, 2016-04-22) Atandi, Fred Gichana; Bwisa, Henry M.; Sakwa, Maurice
The study results from various researchers have highlighted mixed findings on the influence of customer experience on savings mobilization among MSEs who mobilize their financial resources in diverse financial institutions at their respective financial institutions, whereas it has generally been argued that satisfying customer experience greatly influences customers repurchase intentions, dissatisfaction has been viewed as the primary reason for customer’s intention to switch to competitors. The current research used mixed research design to conduct the study among 339MSEs who are registered with KNCCI Trans Nzoia county. Stratified sampling was used to categorize MSEs into three strata’s; service manufacturing and commerce or trade, then random sampling used to select the study sample. Pilot study was conducted to test the research instruments reliability and validity and were found to meet the threshold 0.70.The study conducted correlation among customer experience factors which were found to be significant . The main findings of this study showed that customer experience influences savings mobilization among the MSE’s. The financial institutions clients want to feel recognized and valued by the employees of the financial institution when seeking products and services from them. The entrepreneurs expect high quality saving products and services meeting their unique needs, they also need to receive feedback and updates on time from their financial institutions whenever they make enquiries at their respective financial institutions. The competency of the employees in explaining to their clients the features of savings products and services influences savings mobilization as a variety of financial products and services are consumed from the same financial institution. The study also found that bio data’s such as gender, level of education and number of dependents positively affects customer experience which influences savings mobilization among MSEs. The study findings imply that MSEs expect good customer experience from their financial institutions when mobilizing their savings . This research study recommends that for customer experience to affect savings mobilization, conscious efforts should be made by savings mobilization institutions to consider specific social economic conditions and major dominant economic activities in business environment of MSEs, so as to offer them effective and efficient products, services and facilities suiting their peculiarity without compromising on industry policies and procedures rather than using standardized products ,services and facilities which may cause discomfort to certain economically active entrepreneurs. Also the study further recommends that financial institutions to design products and services which takes into consideration gender, level of education and the number of dependents in the entrepreneurs household which influences the decision to mobilize savings with financial institutions
Technological Innovation as entrepreneurial Determinant affecting Savings Mobilization among Micro and Small Enterprises in Kenya
(International Journal of Academic Research in Business and Social Sciences, 2016-03-22) Atandi, Fred Gichana; Bwisa, Henry M.; Sakwa, Maurice
The research study aimed at finding the effect of technological innovation on savings mobilization among MSEs in Trans Nzoia county Kenya. Studies from developed world have indicated that the use of technological innovations in savings mobilization improves performance of MSEs leading to better savings mobilized, also, MSEs with superior technological resource will have a competitive advantage leading to entrepreneurial growth of their MSEs and also enhances the efficiency of an enterprise and builds the confidence of entrepreneurs in discharging their responsibilities. The research used mixed research design to conduct the study among 339MSEs who are registered with KNCCI Trans Nzoia county. Stratified sampling was used to categorize MSEs into three strata’s namely service manufacturing and commerce or trade. Pilot study tested the instruments reliability and validity which met the threshold 0.70. Correlation among the technological innovation factors was found to be significant. The major findings of the study indicated technological innovation influences introduction of variety of new product and services offering to customers, drastically reduces the cost of savings mobilization and makes financial products and services appealing/attractive. The study concluded that financial institutions to consistently innovate new technologies of delivering their products and services The study also concludes that gender, level of education and number of dependants positively affects technological innovations which influences savings mobilization among MSEs. The study recommends that prior to the financial institutions introduction of technological innovations, they should create functional infrastructures to operate effectively.