Browsing by Author "Maina, Stephen Ndirangu"

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    The Role of Mathare FM in Fostering Social Inclusion within Mathare Slum, Nairobi, Kenya
    (American Journal of Engineering Research, 2024-06-10) Maina, Stephen Ndirangu; Simiyu, Kennedy Njasi
    This study probes the influence of Mathare FM on promoting social inclusion within the Mathare slums. The significant problems addressed are underrepresentation and minimal awareness of marginalized groups, which contribute to social exclusion in the larger urban fabric of society. The main objective of the research is to explore how Mathare FM offers representation to marginalized groups, raises awareness about social issues, rights, and opportunities, and examines the insight of Mathare FM listeners on the station's influence on their social inclusion. The study lays ground through cultivation theory and social identity theory, which help analyse the impact of Mathare FM in fostering visibility, creating awareness of social issues, ensuring inclusivity and giving a voice to Mathare slum residents. A descriptive research methodology using qualitative data collection and analysis methods sought to provide an understanding of the role of Mathare FM radio in fostering social inclusion among the residents of the Mathare slum. The study findings reveal that Mathare FM has a significant stake in the Mathare slum community. The data reveals that a massive percentage of the residents, 88%, feel that Mathare FM represents them and amplifies their voices. The findings indicate that 34% of the listeners tune in to get informed, solidifying the ability of Mathare FM to raise awareness of the issues of the Mathare community. 92% of the respondents indicate satisfaction with the efforts made by Mathare FM in promoting social inclusion. The recommendations on these findings include engagement through interactive events and activities to promote community engagement, building on local content to ensure cultural relevance, and making use of digital platforms to improve on reach and associated impact. Implementation of these recommendations will solidify the vital responsibility of Mathare FM as a tool for social inclusion and representation of marginalised groups. The study indicates that community radios are significant players in social inclusion efforts and a voice for marginalized groups, serving as a model for comparable setups.