Department of English, Literature, Journalism and Mass Communication

Permanent URI for this collectionhttp://erepository.kibu.ac.ke/handle/123456789/101

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Browsing Department of English, Literature, Journalism and Mass Communication by Author "Manje, Isaac Wamalwa"

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    Media Viability Needs Assessment
    (Kenya Community Media Network (KCOMNET), 2024-01-01) Manje, Isaac Wamalwa
    KCOMNET through Umoja Radio for Peace (UR4P) project recently conducted a media viability needs assessment activity targeting 41 CRS. In 2021, the Media Futures East Africa Project, jointly implemented by the Aga Khan University’s Graduate School of Media & Communications and DW Akademie, investigated the state of innovation & media viability in Kenya. However, from the report presented, community radio was conspicuously missing out from the media viability needs analysis. The focus of was purely on print & commercial radio & television. This informed the need to conduct a media viability needs assessment for community radio. Cognizant of the fact that media viability needs assessment for community media is noticeably missing from recent studies, this assessment investigated the media viability needs of community radio. Media viability is the ability of media outlets to operate financially & editorially independently while still ensuring high-quality journalism. A media viability needs assessment is a process of identifying & assessing the needs of media outlets in order to support their long-term financial sustainability & empower them to produce high quality journalism in an editorially independent manner.
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    Regulatory Framework of Community Radios in Kenya in Reference to the Development Agenda of Slum Areas
    (Research Journal of Mass Communication and Information Technology, 2023-12-31) Manje, Isaac Wamalwa
    This study sought to scrutinize the regulatory environment of community radios in Kenya with specific reference to the development agenda of slum areas. The study specifically focused on Pamoja FM that serves Kibera slums in Nairobi. This case study utilised a descriptive design using qualitative approaches. The study utilised interviews, observations, and review of documents as the strategies of collecting data. Data was collected from a census sample of five newsroom staff and thirty regular listeners of Pamoja FM together with key informants who were interviewed and also participated in focus group discussions to provide information on the regulatory framework of community radios in Kenya in reference to the development agenda of slum areas. Data was analyzed using thematic analysis and presented in narrative form and direct quotations. This study established that regulatory restrictions greatly limit the income of community radio stations, thus hindering them from effectively carrying out their mandate. It emerged that community radios really try to effectively deliver information and knowledge about development to members of their communities despite the strict regulatory restrictions. The study recommends that the government should make the regulatory framework and environment friendlier for community radios and that community radios should find sustainability mechanisms to help them promote the development agenda of the communities they serve.
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    The Role of Community Radios in the Development of Slum Areas: The Case of Pamoja FM in Kibera Slums, Nairobi, Kenya
    (International Journal of Innovative Science and Research Technology, 2022-11-01) Manje, Isaac Wamalwa
    This study sought to examine the role of community radio in promoting the development agenda of slum areas with a specific focus on Pamoja FM that serves Kibera slums in Nairobi. This case study utilised a descriptive design using qualitative approaches. The study utilised interviews, observations, and review of documents as the strategies of collecting data. Data was collected from a census sample of five newsroom staff and thirty regular listeners of Pamoja FM together with key informants who were interviewed and also participated in focus group discussions to provide information on the role of Pamoja FM in promoting the development agenda of their communities. Thematic analysis was used to analyse the data based on study objectives and fieldwork. Data was presented in narrative form and direct quotations. The role of community radio in the provision of information and knowledge for development in slum areas were found to include fostering of peace building, promoting security, overcoming language barrier challenges in communication, encouraging community participation and mobilisation in development matters, acting as a government watchdog, empowering communities economically, and providing communities with a form of communication that they can closely identify with. The study concluded that community radio is a crucial part of the communication process that aids in social change because of its potential to facilitate participation and inclusion in development agenda.